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Weight-Loss Drives Surge in Men's Cosmetic Surgeries
Health
— Aug 28, 2026
A growing share of American men are pursuing cosmetic procedures, aided by the rise of GLP-1 weight-loss drugs that leave loose skin and changed facial volume in need of treatment, with 2024 totals around 1.7 million procedures and men comprising a notable portion of patients. Surgeons report a shift in demographics and demand—from non-surgical treatments like Botox to surgical facelifts—driven by post-weight-loss changes and shifting masculinity norms, while body-contouring and related services expand even in regions like Riyadh as part of a holistic wellness plan.
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