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The Price Is Right

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The Price Is Right

game show in the United States (1956)

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About The Price Is Right

The Price Is Right is an American game show produced by Mark Goodson-Bill Todman Productions, wherein contestants placed successive bids on merchandise prizes with the goal of bidding closest to each prize's actual retail price without surpassing it. The show was a precursor to the current and best-known version of the program, which premiered in 1972 on CBS's daytime schedule. It makes The Price Is Right one of only a few game show franchises to have aired in some form across all three of the Big Three television networks.

Facts from Wikidata (CC0). Image by NBC Television via Wikimedia Commons (Public domain).

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