About The Voter Decides

The Voter Decides is a 1954 political science book by Angus Campbell, Gerald Gurin, and Warren E. Miller. It first developed the notion of "party identification" or, in abbreviated form, "Party ID." Party ID is the sense of personal attachment the individual feels toward the political group or party of his or her choice.

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The Voter Decides

written work by Campbell et al. on political science and psychology of voters

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